Global Ecommerce CRM & Content Specialist Tassimo

The JDE Direct-to-Consumer E-commerce team is a startup within the larger JDE Peet's corporate. We are a young and eager team of digital experts responsible for developing the global DTC e-commerce activities for JDE Peet's brands.. Our pledge to consumers is to provide the best customer journey whilst ensuring eCommerce to be a sustainable & highly profitable channel within our route to market mix. Within this Global eCommerce team, we are organized in scrum teams to deliver in the most effective and efficient way. The Global CRM & Content specialist is responsible for turning our consumers into fans and engaging them in our world of Tassimo via CRM and onsite communication. You will play a pivotal role in JDE Peet's eCommerce journey.

As a person, you are full of energy, pro-active, and driven combined with the right business acumen. You are able to adapt into an agile way of working.

Your key responsibilities will be:

• Campaigning: Create campaign calendar for CRM and content.
• Coordination with content, category and CRM specialist to create the briefing of the campaign Working closely together with external agencies and local markets for feedback. Set up the campaign journeys in the CRM tool (Salesforce). Analyse and report on the campaign performance
• Promotional content and email campaigns: Create test strategy, execute & follow up with relevant insights to continuously improve the e-mail campaigns. Close collaboration with the Consumer Experience Optimisation team (CXO) in setting up and executing on site tests
• Content optimisation: revision of current contents (key smaller projects): drinks and machines PDPs alignment and operational support with the homepage optimization for mobile
• Stakeholder management: Engage local markets in delivering their respective business targets and making sure they are aligned with the CRM and content strategy

We focus on career development and promotion - people are at the core of everything we do. If you are looking for a career and not just a job, you’re in the right place! This is what we offer you:

• The chance to be part of a rapidly growing corporate key strategic pillar;
• An informal working environment with fun team activities;
• Opportunity to partially work remotely and manage your own hours;
• A knowledgeable, high-achieving, young team and a caring management;
• A modern enterprise tech stack including Salesforce Marketing Cloud
• A salary tailored to your qualities and experience and great opportunities for career progression.